Project
Website and Social Media Package
Date
2025
Branin Dental
Branin is one of Colorado's fastest-growing cosmetic dental groups. To fuel the momentum, they launched a new website in 2025 and partnered with us to fill it with the one thing websites can't fake: real doctors, real patients, and real experiences.
Deliverables
Five brand story videos (one per location)
Ten service videos
Headshots for the whole company
Lifestyle photos for web and social
500+ photos total
Strategy
The plan started with one brand story for every Branin location, spotlighting the culture of each doctor and each office. Prospective patients arriving on the five location pages could meet the team, hear from past patients, and get a real feel for the Branin experience before ever calling.
It was a great start, but it fell short of the vision to build a video-first website. After a deeper look at Branin's long-term plans, we expanded the scope by ten videos, giving every location room to answer the questions patients actually ask and go deep on their top services.
The Results
✓ Video on every location's landing page, including five brand stories & ten service videos
✓ Lower Patient Acquisition Costs (PAC) & Higher Patient Lifetime Value (PLV)
✓ Company-wide photography for web, social, and recruiting
✓ A 15-video library powering the new website and years of organic social content
✓ Years of organic social media content